Marketing & Advertising
For a little over a decade, I've worked in account management for:
- digital marketing and advertising (e.g. Sun-Maid, Nestle, & DirecTV)
- design and development of websites for Fortune 500 brands
- social media campaigns
- CRM and email campaigns
- digital banners, coupons, and other online assets
- in-app advertising
- content strategy and annual planning
- public relations (e.g. Samsung, the Special Olympics)
- non-profit marketing/fundraising (e.g. Boys & Girls Clubs of Greater Washington, Capital Cause, The MusicianShip)
My deepest breadth of expertise is in account management and strategy development for digital spaces, particularly for CPG brands, however I also have experience in print, direct mail, and experiential marketing.
I'm most passionate about helping brands tell "feel good" stories in corporate social responsibility (CSR), philanthropy, sustainability, work/life balance, and diversity/inclusion efforts. For more, visit me on LinkedIn.